Cookie & Tracking Policy

Effective Date: 31 October 2025
Business Name: LOOKSY Pty Ltd
ABN: 85 629 964 871
Website: www.looksy.com.au
Email: info@looksy.com.au
Governing Law: Australia

1. Overview

This Cookie & Tracking Policy explains how LOOKSY Pty Ltd (“LOOKSY”, “we”, “our”, or “us”) uses cookies, web beacons, pixels, and other tracking technologies on www.looksy.com.au (the “Website”).

These tools help us:

  • Improve your browsing experience,
  • Personalise product recommendations,
  • Analyse website traffic and member behaviour, and
  • Deliver relevant marketing content.

By continuing to browse our Website, you consent to our use of cookies in accordance with this policy, unless you have adjusted your browser settings to refuse cookies.

2. What Are Cookies?

Cookies are small data files stored on your device (computer, smartphone, or tablet) when you visit a website.
They allow the site to remember your preferences, track user sessions, and recognise repeat visits to improve the user experience.

Cookies do not contain personally identifiable information but may link to data stored in your account.

3. Types of Cookies We Use

LOOKSY uses several types of cookies for various purposes:

(a) Essential Cookies

These are necessary for the Website to function properly. They enable:

  • Secure account login and authentication,
  • Shopping cart management, and
  • Subscription payment processing.

Disabling these cookies may affect core Website features.

(b) Performance & Analytics Cookies

These cookies collect anonymous data about how users interact with our Website, such as:

  • Which pages are visited most frequently;
  • How users navigate between sections;
  • How long visitors spend on each page.

We use this data to improve usability, fix technical issues, and enhance your overall experience.
Examples include Google Analytics and Meta Pixel (Facebook).

(c) Functional Cookies

These remember your preferences and settings, including:

  • Language selection,
  • Membership tier recognition, and
  • Region-based product display.

They ensure that your browsing experience remains consistent and tailored to your needs.

(d) Advertising & Targeting Cookies

These are used to:

  • Deliver personalized advertisements based on your browsing behaviour;
  • Measure the effectiveness of marketing campaigns;
  • Limit the number of times you see a specific ad.

LOOKSY may partner with third-party networks such as Google Ads, Meta (Facebook/Instagram), and TikTok for Business for retargeting and campaign analysis.

(e) Social Media Cookies

These enable you to share products or content on platforms like Facebook, Instagram, or Pinterest.
Such cookies are controlled by the respective social media platform and are subject to their privacy policies.

4. Third-Party Analytics & Advertising Tools

We use third-party service providers to analyse user behaviour and deliver advertising content.
These include (but are not limited to):

  • Google Analytics & Google Ads (Google LLC)
  • Meta Pixel (Meta Platforms, Inc.)
  • TikTok Pixel (ByteDance Ltd.)
  • Shopify Analytics (if hosted via Shopify)

These providers may use cookies, web beacons, and other identifiers to collect anonymous usage data and serve targeted ads on behalf of LOOKSY.

You can learn more about managing your advertising preferences here:

5. How We Use Tracking Data

We use cookies and tracking technologies to:

  1. Provide secure account access and membership features;
  2. Personalise your product recommendations;
  3. Analyse overall Website performance;
  4. Improve our product range and marketing strategies;
  5. Prevent fraud and ensure account security.

6. Managing or Disabling Cookies

You have the right to control how cookies are used on your device.

(a) Browser Settings

Most browsers automatically accept cookies but allow you to modify settings to block or delete them.
Instructions for popular browsers:

Please note that disabling certain cookies may prevent some Website features (like checkout or login) from functioning properly.

(b) Opt-Out Tools

You can opt out of tracking and targeted advertising through:

7. Consent and Withdrawal

When you first visit LOOKSY’s Website, a cookie banner will appear requesting your consent to use non-essential cookies.

You can:

  • Accept all cookies,
  • Reject non-essential cookies, or
  • Manage your preferences through our Cookie Consent Manager.

You can withdraw consent at any time by adjusting your browser or cookie settings.

8. Data Retention

Cookies are stored for varying durations:

  • Session cookies: deleted automatically when you close your browser.
  • Persistent cookies: remain on your device until they expire or are deleted manually.

Analytics cookies typically expire within 6–24 months depending on the provider’s policy.

9. Third-Party Links

Our Website may contain links to external websites or services.
LOOKSY is not responsible for how third-party sites use cookies or handle personal data.
We encourage you to read their respective cookie and privacy policies.

10. Policy Updates

LOOKSY may update this Cookie Policy periodically to reflect new technologies, regulations, or business operations.
All revisions will be posted on this page with a new “Effective Date.”

Your continued use of our Website after updates constitutes acceptance of the revised policy.

11. Contact Information

For any questions or requests regarding cookies or privacy, please contact:

LOOKSY Pty Ltd
Email: info@looksy.com.au
Website: www.looksy.com.au
ABN: 85 629 964 871
Governing Law: New South Wales, Australia

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